Letter from FACC Board Chair Bob Moore
Dear Patrons, Friends, and Supporters of the FACC,
Last year, under the leadership of Executive Director Rustin Lippincott, the FACC underwent a dynamic and positive shift by presenting a broad variety of affordable events that appealed to a high percentage of our local residents and which attracted approximately 17,000 out of town visitors. One significant result of this management transformation was that Center revenues grew over 400% last year. Mayor Ed Malloy along with many other Fairfield residents, civic and business leaders see the Center as a significant, irreplaceable Community asset for two primary reasons:
Quality of Life
- 1. A continuing and broad choice of top entertainment and cultural events for families and adults, without having to drive to Cedar Rapids, Des Moines or Iowa City.
2. A multi-functional, spacious location for parties, indoor markets and wedding receptions.
3. A place to get to know your neighbors better while having an enjoyable, relaxed time.
Economic Impact
- 1. Out of town visitors that came to Fairfield because of Center events generated an estimated $3,000,000 in additional spending in Fairfield in 2009.
2. Even during a recession and with traffic routed around Fairfield with the new bypass, Fairfield’s local option tax collections rose by 1% last year.
3. Local employers acknowledge the FACC as an important local feature for recruiting and retaining talented and skilled employees.
4. Over 100 local organizations have had successful meetings and events at the FACC.
The FACC building in itself represents our community working together for economic growth and improved quality of life.
Facilities like the FACC generally are constructed and operated to serve the community and rarely break even without community support. If you live in the Fairfield area, you are likely aware that even with our success in 2009, our recent business planning has clarified the need to become debt free and to establish an annual fundraising campaign to operate at breakeven each year.
Debt Free Plan
We are currently underway with a plan to eliminate our debt via a public/private partnership with the City of Fairfield, its residents, Iowa State Bank, the USDA, and our individual and business donors by raising a total of $1.6 million. To date, Iowa State Bank, the Fairfield City Council, the FACC Board of Directors and several key FACC donors have already made firm commitments to this plan.
Annual Fund Plan
In December we launched our “300 for 100” Annual Fund Campaign to raise $360,000 by June 30th for needed capital improvements and operating funds in 2010. If only 300 businesses and individuals donate an average of $100 per month, we’re confident that the Civic Center will remain healthy, grow and continue to serve our community. Over the past three months, we have already raised $123,000 (34%) of these funds.
You may be interested to know that by May 1st we plan to insure that the FACC property remains under local control by:
1. Appealing to local businesses and individuals who have the committed vision and resources to invest in Fairfield’s long-term growth. We are raising $950,000 from this group, $550,000 of which has already been raised.
2. Helping more Fairfield citizens see and feel how the Center directly and meaningfully benefits their lives so that on May 4th, they will support passage of the referendum to permit the City to own the Center free and clear through a reallocation of approximately ½ of the 25% portion of its community betterment local option sales tax collections over a 9 or 10 year period ($650,000 in total).
As a patron of The Fairfield Arts & Convention Center there are a number of ways you can help secure its future:
1. Continue coming to Center events that appeal to you, and encourage your friends to do so. Also, your patronage is important at Fairfield’s other venues that present live entertainment such as – Morningstar Studio, Café Paradiso Red Rock Tavern, and Revelations. Every venue is an important contributor to Fairfield’s richness.
2. Become more informed about our 2010 business plan and the May 4th referendum by reading this website or contacting Rustin or any of our board members.
3. Support the FACC financially. Make an instant donation, or download a donation card which provides several payment options, including monthly automatic payments.
4. Vote on May 4th in favor of local option sales tax referendum.
5. Help us educate your friends and neighbors about how the Center enriches our community and family life and about the importance of voting Yes on May 4th.
Thank you for your past and future support.
Sincerely,
Bob Moore
President
FACC Board of Directors
Thank you for this letter. It was the clearest and most succinct statement I have seen of the value of the Center to the community as well as the fact that revenues increased by 400%, a remarkable achievement which I had not seen mentioned elsewhere.